FOTOFEVER 2015

The Carrousel du Louvre will welcome the fourth edition of Fotofever Paris  between 13th and 15th November 2015. More than ever, Fotofever is the international rendez-vous, dedicated to contemporary photography for all those who want to discover and support the young artists of tomorrow.

The Festival was founded by Cécile Schall, who wanted to share her passion for photography, a passion originating from her family history composed of famous photographers for over a century. Since 2011, she carries her project with a strong and independent sprit, supported by an involved team composed of faithful providers and partner galleries. Before Fotofever, Cécile worked in marketing and communication for fifteen years. She learnt the art fair trade with the best, Will Ramsay, the founder and organizer of the Art Basel Hong Kong.

“If we compare art fairs to a family, Fotofever is the little brother of Paris Photo. (…) It is its necessary complement. Fotofever’s founding idea is to spread the collecting fever around the most innovative and exciting medium of the art market: photography. Fotofever’s mission is to give access to contemporary photography and to create a platform between artists and collectors. Fotofever’s will is to share its universal values: boldness, independence and passion for art”.

After 4 years of existence, Fotofever’s commitment embodies itself in various projects: the fotocollection, the collectfoto to guide the public : a true “how to do” for collectors, the start to collect to start a collection, the fotoprize to reveal new talents, the fotobook to have the event in images and in 2015, the fotoweb which offers a lifetime visibility to the 200 fotofever galleries and their 800 artists.

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The start to collect accompanies young collectors by offering a selection of works for less than 1000€ which will be exhibited at the entrance of the fair and marked on each booth. The perfect initiative to guide young collectors to purchase their first artwork. With the fotoprize, fotofever promotes young artists and highlights future talents. This contest is opened to graduates of French art schools and offers them the opportunity to unleash their creativity through the medium of photography. For this 4th edition the winner is Juliette-Andréa Elie with her work Fading Landscapes. Born in 1985, Juliette- Andréa graduated from L’Ecole Supérieure Des Beaux-Arts of Nantes Métropole (2010) and of the Concordia University of Montréal.

In her series Fading Landscapes, inspired by her travels, Juliette-Andréa reveals how one’s travel memories influences the landscapes from which she produces distorted pictorial images. Juliette- Andréa Elie positions herself in a plastic approach which reaches beyond the captured moment: through her prints on tracing paper which are then worked with a dry point, each image becomes unique.

In 2015, the presence of Japanese galleries is always important, with galleries such as Emon Photo Gallery, Zen Foto Gallery and tezukayama gallery. Among the new galleries, Lumiere Brothers Gallery which constitutes the most important private collection of Russian photography, FELD+HAUS from Frankfurt and ZOXX Gallery from the Netherlands. Focusing on France, a new gallery from Montpellier with the participation of galerie annie gabrielli, and for Paris with Maëlle Galerie.

Carrousel du Louvre
99 street of Rivoli
75001 Paris www.fotofeverartfair.com

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