L'hiver A/W Collection 2014

Fashion designer: Aurelia Paumelle
Photography by Vaiva Hawkins
Models: Steven Lettnin, Kieron Dee

Aurelia Paumelle is an eponym berlin based french label. created in 2011. But the basic principles never change since its foundations. She aims to create a menswear line composed of rewritten classics or basic. She refuses to submit herself to this Fashion too-fast temporality, the dictature of the ephemer. Aurelia Paumelle intends to create intemporal pieces. It’s not about refusing trends, it’s just that she wants to take care of men bodies, by giving him volumes that respect all body dimensions and moves. And the body is not a trend, body is not a temporary buzz : it won’t change from a season to another.

Aurelia Paumelle collections insist on slightly differences of tone. of cut, of fabric, or finition. One collection seems to be similar to another, but you have to pay attention at the detail. It’s all about the detail. And this is exactly what she wants : to create her own style, recognizable between other Just because of these details, which make all the difference.

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